0
Turn on tracking
Week 1 · ~3 hYour developer + your account access
What- GA4 (with Measurement Protocol) on the App Store listing
- Search Console + Bing Webmaster for both domains
- Check PostHog receives events; UTMs on blockyapps.com links
- "Where did you hear about us?" in onboarding; funnel events
Why- Listing → install conversion can't be measured today.
- Claude's traffic is invisible (no referrer) — asking is the only way.
- Bing Webmaster has an AI report showing when Copilot cites you — only the owner can open it.
How you'll know- Listing views → install clicks → installs → paid, weekly.
1
One product, one name
Decide wk 1 · live wks 4–6Founder + marketer
What- Rename the listing "Clone.Store: AI Store Builder", "formerly Blocky" in the description.
- Lead with the real workflow; more screenshots + a short video (today: 4, the fewest of 16).
- Say on both sites that Blocky is Clone.Store's Shopify app.
- Within Shopify's listing rules.
Why- Clone.Store installs Blocky, but nothing public says so.
- The split likely costs reviews: the 7 Mar 1★ "does not build anything with AI".
- ChatGPT reviews the wrong app (3/3); a competitor tells your story.
How you'll know- ChatGPT stops describing Blocky Fraud Filter (baseline 3/3).
- No new "where's the AI" reviews.
- Listing → install rate before vs after.
Conditions: decisions 1–2, action 2 live first, and the 3 gates in section 6. If Shopify rejects the name, explain the link on your websites only.
2
Safe build output by default
Weeks 1–4Product team
What- Generate new images, never reuse the reference store's.
- Never generate reviews, ratings, stats, test results or health claims — merchant facts only, marked placeholders otherwise.
- Preselect an AI palette.
Why- My test build would be a liability for the merchant: Grüns's photos (incl. Shrek), "1,842 reviews", invented trial results. The FTC banned fake reviews in 2024.
- It's what assistants warn about (47% / 21%), and they're unlikely to recommend a tool they frame as risky. My hypothesis.
- May protect the Blocky listing from Shopify's "content copying" ban.
How you'll know- Monthly test build: 0 copied images, 0 invented claims (baseline: 1 of 1 build had both).
- Legal-warning rate in AI answers falls.
3
Publish your own facts
Weeks 1–4Founder (sign-off) + marketer
What- Pricing, About and Terms pages (Terms incl. what can and can't be copied).
- Fix "launched free" and the old "no cost" meta.
- Align "Claude or ChatGPT", "store" vs "product pages".
- Politely ask Dropmagic, with evidence, to update its rating and "no AI" claim.
Why- When ChatGPT reaches your site it's right 11 of 15 times; Claude 3 of 15.
- The pages that answer "is it legit / legal / what does it cost" don't exist (404).
- Dropmagic's 2.7★ is from Feb 2026; Blocky is 3.8★ today.
How you'll know- Correct answers on brand questions (baseline ChatGPT 11/15, Claude 3/15).
- No "free" or "no cost" in price answers.
4
Get indexed
Week 1 · ~2 hYour developer
What- Sitemap + robots.txt on blockyapps.com (both 404 today).
- Submit both sites to Bing Webmaster and Search Console.
- Ping IndexNow on every deploy; link the orphaned blog from the homepage.
Why- Assistants only cite pages their search providers hold (Claude: Brave).
- Brave lists 2 clone.store pages and 1 blockyapps.com page — likely why Claude misses Clone.Store 9 of 15 times.
- Crawler access is already fine: this is submission work, not a rebuild.
How you'll know- All key pages indexed in Bing and Google.
- Claude finds Clone.Store by name (baseline 6/15).
5
Fix Blocky's reviews
Weeks 2–12Developer + support
What- Check the cancel flow on a dev store: clear "Delete All Data" wording, confirmation, export. Then reply again on the 1 Jul review.
- Ask for a review after the first successful build (Shopify's in-app prompt, no incentives).
- Reply to every review; then check Built for Shopify eligibility.
Why- Review velocity is the widest gap: Blocky 4 in 90 days vs 57–286.
- All top 5 for "ai store builder" have Built for Shopify.
- With 18 ratings each review moves the score; the cancellation complaint shows up in AI answers (Claude 8/15).
- Incentivised reviews get apps delisted.
How you'll know- Reviews per 90 days (baseline 4), rating (3.8).
- Rank: "theme sections" from #45 to page 1 within 90 days.
6
Be where assistants read
Days 15–90, ongoingFounder or marketer
What- Pitch the 4 independent "best of" lists with a factual note and a demo.
- Open G2 and Capterra profiles.
- Answer on Reddit openly, as the team.
- Creator videos say "Clone.Store" + "AI Shopify store builder" in titles.
Why- Claude cites "best of" lists: 0 of 25 mention you; 12 of 25 are vendors ranking themselves.
- ChatGPT read Reddit in 125 of 129 searched answers; you have 0 threads, 1 comment.
- Undisclosed posting breaks Reddit's rules — so openly.
How you'll know- Category mentions (baseline 0/408 and 4/408).
- Lists that include you (baseline 0/25).
7
Write 5 honest comparison pages
Days 30–90Marketer writes, founder checks facts
What- "Clone.Store vs Shopify AI Store Builder vs Atlas vs Dropmagic"
- "Build from a store you like: what you can and can't copy"
- "Building from ChatGPT or Claude: Shopify's connector vs Clone.Store"
- Real prices and limits, fair to competitors.
Why- No page on either site answers a comparison question today.
- ChatGPT prefers first-party pages: Shopify docs, listings, vendor sites.
- A fair page gets cited; a hit piece doesn't. Dropmagic shows how much one page gets used.
How you'll know- Mentions on comparison questions (baseline 0).
+
Optional: App Store ads
After step 0Marketer, your budget
Buy ad slots on "theme sections" and "page builder" while reviews catch up — competitors already do. Start only after tracking is live, so cost per install can be measured.